AAF: The 48 Hour Pitch 2021
In this my team got to meet with the Director of Marketing: Brittany Williams and Hunter Marketing to collaborate on a project to further promote the NPO in a particular aspect. Due to COVID, Columbus Humane has seen an increased need in the pet food bank and now needs to acquire additional funding resources to maintain the program at the desired capacity for the community. So what we had to do was come up with a campaign in 48 hours that would help promote the NPO to their specified audience.
For this I made the presentation, helped with copywriting, created the content calendar, and wrote/designed the email at the end.
